Jay Joy is the founder and Managing Partner of Bridgeforth, LLP, an advisory firm that guides agribusiness transitions. Jay has spent his entire career focused on the business of agriculture. 

Jay spent nearly 10 years as a commercial banker providing financing to large dairies, commercial cattle feeders, and grain companies located primarily in the High Plains region. In addition to his banking and consulting experience, Jay has served as a partner on a 700 cow dairy in Northeast Kansas, as the General Manager for an 8,000 cow dairy and large farming operation in Western Kansas, and as the CFO for a 9,000 acre family-owned corn and alfalfa hay producer/broker in North Central Kansas.

Jay feels very strongly that his most impactful work centers around helping his client’s and their NextGen grow and develop their understanding of accounting, financial reporting, banking, and financial decision-making; with the goal of improving the profitability and cash flow of his client’s farming and related businesses.

Jay’s formal education consists of a BS in Agribusiness from Fort Hays State University (KS), an MBA in Accounting from the University of Nebraska-Lincoln, the Cornell Dairy Executive Program, and the Graduate School of Banking at the University of Wisconsin-Madison. In addition to his other experiences, Jay has spent time in executive management and board of director roles for several large dairies, feedyards, and row-crop farms in the Midwest. 

In his current role at Bridgeforth, Jay helps to evaluate new client needs and develop plans to help with current business transitions.